Creative Launches Sound Blaster Products in India


Bangalore: Creative announced the whole new range of Sound Blaster products in India comprising of the Sound Blaster Recon3D soundcard series together with the Sound Blaster Tactic3D gaming headset series. These new offerings enhanced by the latest audio technology will deliver high quality listening and voice communication experience in the gaming and digital entertainment segment, while remaining true to its source and intention of the artists or game developers who created it.

In addition to the new Sound Blaster offerings, Creative will also be launching a range of affordable gaming headsets called the Creative Draco series. This series will feature edgy IDs and best-in-class gaming audio at very attractive prices.

“We are leveraging our expertise of designing and selling more than 400 million Sound Blaster audio solutions to break new ground with power and performance – at the heart of our new Sound Blaster offerings is our latest audio chipset Sound Core3D™ processor that delivers phenomenal performance at very low power. We are thrilled to announce our premium range of soundcards and headsets which will enable gamers, movie and music lovers to enjoy the benefits of the Sound Core3D from across a full range of gaming and digital entertainment platforms – such as their PC, Mac, PlayStation 3 or Xbox 360” said Ernest Sim, Regional Sales Manager for the Indian Subcontinent at Creative.

He further added, “Till date, the Indian gaming industry is valued at Rs 10 billion and is expected to reach Rs 38 billion by 2015. While the gaming industry is picking up and serious investors are entering into this industry to facilitate its growth, the overall digital entertainment market is also booming with the increase in the usage of tablets and smartphones for entertainment and communication purposes. Hence, we will also be exploring the possibilities to have our audio technologies brought into this market segment as well in the very near future – so watch out for it.”

New products launched in the market are: sound cards: Sound Blaster Recon3D PCIe, Sound Blaster Recon3D Fatal1ty Professional Series, Sound Blaster Recon3D Fatal1ty Champion Series, Sound Blaster Recon3D (External solution) and gaming headsets like Sound Blaster Tactic3D Wrath Wireless, Draco Junior Headset HS-430 and Draco Headset HS-850

The internal sound card has a price range from Rs7999 to 14999 and the gaming headsets come in a price range between 1999 to 11999. These products will be available in India by the end of April 2012.